Episode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study]
Update: 2025-06-02
Description
In this episode Vlad and Andrei are going to share a live ABM case study of our client, Customs4trade, presenting an ABM program to engage and land enterprise sales opportunities.
🔍 𝗪𝗵𝗮𝘁 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:
✅ The exact playbooks Marketing & Sales use to win big deals
✅ How to align Sales & Marketing for maximum impact
✅ The critical role of SDRs in ABM (straight from an SDR)
✅ How to report ABM results to leadership (and prove ROI)
Don’t miss this deep dive into ABM that actually works 👋
RESOURCES
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsletter/
Join our community for B2B marketers - The Trenches: https://trenches.community/
Upcoming events: https://lu.ma/fullfunnel/events Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
Bowin Cai on Linkedin: https://www.linkedin.com/in/bowin-cai/
Joseph Threlfall: https://www.linkedin.com/in/josephthrelfall/
🔍 𝗪𝗵𝗮𝘁 𝗬𝗼𝘂’𝗹𝗹 𝗟𝗲𝗮𝗿𝗻:
✅ The exact playbooks Marketing & Sales use to win big deals
✅ How to align Sales & Marketing for maximum impact
✅ The critical role of SDRs in ABM (straight from an SDR)
✅ How to report ABM results to leadership (and prove ROI)
Don’t miss this deep dive into ABM that actually works 👋
RESOURCES
On-Demand B2B Marketing Courses: https://fullfunnel.io/b2b-marketing-courses/
Full-Funnel Insider - A Marketing Newsletter For B2B Marketers: https://fullfunnel.io/marketing-newsletter/
Join our community for B2B marketers - The Trenches: https://trenches.community/
Upcoming events: https://lu.ma/fullfunnel/events Full-Funnel Marketing Content Hub: https://fullfunnel.io/blog
Vladimir on Linkedin: https://www.linkedin.com/in/vladimirblagojevic/
Andrei on Linkedin: https://www.linkedin.com/in/azinkevich/
Bowin Cai on Linkedin: https://www.linkedin.com/in/bowin-cai/
Joseph Threlfall: https://www.linkedin.com/in/josephthrelfall/
Comments
In Channel

![Episode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study] Episode 165: ABM Program to Engage and Land Enterprise Sales Opportunities [Live Case Study]](https://s3.castbox.fm/23/3f/5a/7226c24172d1864d8b710bc03a245bb5e4_scaled_v1_400.jpg)





![Episode 163: ABM to professional associations [Live Case Study] Episode 163: ABM to professional associations [Live Case Study]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/3209df4bdcb763536d3427d0ae6457cc.jpg)















